Lightness. Purity. Transparency. The subject is water, a transient element without a shape or consistency of its own. Formally, it lives through what it contains, and it vibrates chromatically with that which surrounds it. A quest for abstraction led us to create a white, shiny and pure environment in which colour and transparency could interpenetrate, in which the food could respond to formally mutating minimalist aesthetic codes, in which each single object contributes to the definition of a new visual harmony. We interpreted design, light and material to bring them to life with a trace of dreaminess to exalt the essence of the subject: the form of water.
Brand:
ACQUA VALVERDE
Project:
ADV ACQUA VALVERDE 2015
Photo:
BODHA & GILDA
Set Concept:
BODHA D’ERASMO & GILDA
Set Design:
FLY IN PRODUCTION E PAOLO SANSONI
Food Design:
SPARDHA A. CARNELLI
Digital Retouch:
TEA DRAGANO